Welcome to AI Product Institute
The home for ambitious product leaders who want to master the art and science of building with AI. Our cohorts, tools, and resources take you on a journey from foundations to advanced practice, bridging strategy, design, ethics, and technology. So you can create AI products that are impactful, responsible, and future-ready.
Training Cohorts
AI Product Management
From AI Foundations to Product Excellence
A five-week intensive program that equips product managers and related professionals with the knowledge and tools to design, build, evaluate, and scale AI-driven products responsibly and effectively, bridging business strategy with technical execution.
AI Product Builder
From Scratch to Prototype
An action-oriented cohort that guides participants step by step from identifying real user problems to designing, prototyping, and testing AI-powered solutions, turning raw ideas into tangible experiments.
AI Ethics & Governance
From Principles to Practice
A practical program that trains product leaders to embed fairness, transparency, accountability, and compliance into AI products, balancing innovation with regulatory and ethical responsibility.
AI User Experience
From Trust to Engagement
A hands-on cohort that focuses on how to design intuitive, trustworthy, and delightful user experiences in AI products, turning complex models into human-centered solutions.
What Participants Said
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The AI Product Management training helped me structure my thinking in this fast-evolving field. Thanks to the real-world examples and practical content, I was able to not only enhance my own perspective but also share the insights with my team. I now feel much more confident and systematic when thinking about AI-driven product strategies
Kübra Bakış - Lead Product Manager
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This valuable training enhanced my awareness of topics such as AI opportunity analysis, product lifecycle, success metrics, roadmap planning, and the ethical aspects of AI (bias control, data privacy, explainability). The insights I gained were inspiring in shaping my strategic thinking approach for AI-driven products. 🚀
Didem Kurt Ersoy - Sr. Data Analytics Product Manager
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I found the course I’d been searching for to guide to the next step in my career! Over five intensive weeks, each session was packed with well-structured lessons, practical team exercises, and real-world examples that made the concepts easy to apply. The progress I made in such a short time has already had a positive impact on my professional plans. Instructor Serkan was exceptionally helpful. He not only answered every question with patience and clarity but also shared valuable insights from his own experience, which made the course an extra special.
Elif Eda Selçuk - AI Product Manager
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This course was a truly valuable journey that transformed my perspective on AI and product management. As a product designer, it gave me the chance to experience strategic decision-making and reinforce what I learned through interactive real-world cases and Serkan’s guidance. Inspiring, insightful, and highly recommended for anyone who wants to gain a deeper understanding of AI product management!
Gökçen Yılmaz - UX/UI Designer
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AI Product Management gave me practical tools and frameworks that I could immediately apply in my work. The course made complex AI concepts easy to understand and directly connect to real product decisions. Sessions were engaging, productive, and easy to follow. Overall, it was an enjoyable and impactful learning experience that boosted my confidence in applying AI to product management.New List Item
Deniz Muhtaroglu - Product Designer
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It was an eye-opening experience that helped me better understand how to approach product thinking in the context of AI. The balance between theory and real-world practice, along with the interactive sessions, made a big difference. Big thanks to everyone involved and to all participants for their valuable contributions! ☘️
Oyku Tokmak - VP of Customer Experience & Process Development
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When you add the AI parameter to the equations of product management, you need to develop completely different strategies to find the right solutions. This course steps in exactly at that point to help. It’s an excellent training where you can fully grasp the end-to-end roadmap of developing an AI-focused product. Since our instructor, Serkan, supports the course with case studies, you’ll have no difficulty understanding and putting the knowledge into practice!
Filiz İvriz Budak - Business Analysis Team Lead & Product Owner
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AI-Powered Product Management training was very different from many other programs I had attended before. Instead of focusing only on theory, the course content was built around real-life business examples, which allowed us to apply what we learned much more effectively in practice. I wasn’t expecting the live sessions to be this interactive; in every class, we worked as a team on real case studies and completed them together. Thanks to our instructor’s dedication, expertise, and guidance, the entire learning experience was highly productive and enjoyable.
Bircan Özmen - Product Manager
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The AI Product Management program was an enriching experience. It gave me a grasp of key AI concepts like NLP, Computer Vision, and Generative AI, while clearly showing how these technologies can practically transform the way we approach product management. The balance between theory and real-world applications also made the sessions highly engaging. I would recommend it to any product professional eager to embrace the future of AI.
Buket Akin - VP of Digital Products
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This training provides a product manager with the theoretical and practical perspective needed to act effectively and effectively in AI environments. It lays the foundation for the relationship between AI technology and product management, providing you with the necessary tools to advance your goals. Our instructor, Serkan, provided us with extensive experience and practical experience in this field. I highly recommend it to anyone interested in the field.
Yasemin Sarper - Digital Product Manager
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Thanks to the “Artificial Intelligence Product Management” training I attended, I gained comprehensive knowledge about how artificial intelligence can be integrated into repetitive work processes in existing products, as well as the entire process from the idea stage to the launch of an artificial intelligence product from scratch. While such training programs are often perceived as theory-heavy, Serkan shares of his past experiences and the hands-on exercises he prepared specifically for each session provided us with a practical learning experience closely aligned with real-world scenarios. In this regard, it stands out as one of the most valuable training programs I have attended.
Ecem Esra Ozturk - Business Analyst
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The AI Product Management training was a truly hands-on and insightful experience. We not only learned about different AI types but also applied them to real-world case studies, which made the concepts much easier to grasp. Working closely with the instructor and collaborating with the team allowed me to exchange ideas constantly and gain practical knowledge. It was a highly engaging and productive learning journey.
Meltem Unsal - Product Designer
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I took the PM 201: Artificial Intelligence Product Management program, which was delivered in a hybrid format combining live (synchronous) sessions with asynchronous online modules and assignment submissions through the platform. Serkan’s holistic approach as an instructor created a highly engaging and supportive learning environment. The live group lessons and collaborative exercises encouraged deep discussions and hands-on learning, while the asynchronous tasks helped us reflect and apply the concepts in practice. Overall, the balance between group work, self-paced study, and Serkan’s teaching made the experience both inspiring and practical.
Nil Karul - Business Development Lead @Brick Institute & Founder @Reppatch
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The AI Product Management training, led by Serkan Baydın, was a true turning point for my career in this field. Through Serkan's vast experience, we perfectly blended theoretical foundations with real-world industry examples, highlighting the unique dynamics of AI products and how they differ from traditional product management. The case studies and project development processes he shared were particularly invaluable, making complex concepts tangible and easy to internalize. Thanks to this training, I have gained the vision and the essential toolkit required to develop innovative AI products by merging technology and strategy. I wholeheartedly recommend Serkan Baydın's program to anyone looking to specialize in this field.
Altan Kurt - Product Manager
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When everyone was talking about AI and sharing content, I started to think, “Am I already late?” Then I came across the AI Product Management training and signed up without hesitation. We began by clarifying the AI-related concepts that were often confusing. After that, we developed our own AI product in a hands-on and interactive way. It was both highly enjoyable and extremely productive for me. I also had the opportunity to apply what I learned in my job and reinforce it in practice. Definitely a training that should be experienced!
Cansu Hoşcan Arda - Digital Product Manager
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I recently completed the 5-week Product Management Training with Artificial Intelligence program led by Serkan. It was an incredibly valuable and well-structured experience. Each week combined practical case stories with engaging discussions, allowing us to actively apply what we learned rather than just listening passively. The theoretical content Serkan created for the sessions was equally impressive, insightful, clear, and directly relevant to real-world product management challenges. Serkan’s teaching style also stood out. He always made time for our questions and patiently clarified every concept to ensure everyone fully understood. His guidance and support played a big role in making this training both enjoyable and impactful. I highly recommend this program to anyone looking to strengthen their product management skills and understand how AI is shaping the field.
Yesim Özselek Gül - Senior AI Product Manager